







Protect Pride. Protect Democracy
Briefed by ILGA-Europe and the European Pride Organisers Association (EPOA), we were tasked with turning Europe’s first comprehensive State of Pride Report into an unignorable democratic warning sign. Against a backdrop of funding cuts, corporate reversals, and rising hostility, we need European institutions to recognise that restrictions on Pride are direct indicators of democratic backsliding.
Client
ILGA-Europe & European Pride Organisers Association (EPOA)
The human insight
Pride is one of the most emotionally charged public gathering in Europe. It isn't just a celebration or a community event; it is democracy in practice, running on the exact same fundamental freedoms, assembly, expression, and public visibility, that underpin every election and public protest across the continent. When these freedoms are restricted for one group, the democratic threshold is lowered for everyone else..Pride is one of the most emotionally charged public gathering in Europe. It isn't just a celebration or a community event; it is democracy in practice, running on the exact same fundamental freedoms, assembly, expression, and public visibility, that underpin every election and public protest across the continent. When these freedoms are restricted for one group, the democratic threshold is lowered for everyone else.
read more
The world we built
Our campaign, Protect Pride. Protect Democracy, deliberately reframes attacks on LGBTI freedoms as direct threats to European democracy itself. We are bringing this to life through a high-substance content ecosystem which was kicked-off through a public-facing digital petition at protectprideprotectdemocracy.com. This campaign will deliver an open letter with explicit demands directly onto the desks of European Commission President Ursula von der Leyen and High Representative Kaja Kallas.
read more
How it resonated
The campaign has just launched, so watch this space...
read more
Briefed by ILGA-Europe and the European Pride Organisers Association (EPOA), we were tasked with turning Europe’s first comprehensive State of Pride Report into an unignorable democratic warning sign. Against a backdrop of funding cuts, corporate reversals, and rising hostility, we need European institutions to recognise that restrictions on Pride are direct indicators of democratic backsliding.

The human insight
Pride is one of the most emotionally charged public gathering in Europe. It isn't just a celebration or a community event; it is democracy in practice, running on the exact same fundamental freedoms, assembly, expression, and public visibility, that underpin every election and public protest across the continent. When these freedoms are restricted for one group, the democratic threshold is lowered for everyone else..Pride is one of the most emotionally charged public gathering in Europe. It isn't just a celebration or a community event; it is democracy in practice, running on the exact same fundamental freedoms, assembly, expression, and public visibility, that underpin every election and public protest across the continent. When these freedoms are restricted for one group, the democratic threshold is lowered for everyone else.
read more
The world we built
Our campaign, Protect Pride. Protect Democracy, deliberately reframes attacks on LGBTI freedoms as direct threats to European democracy itself. We are bringing this to life through a high-substance content ecosystem which was kicked-off through a public-facing digital petition at protectprideprotectdemocracy.com. This campaign will deliver an open letter with explicit demands directly onto the desks of European Commission President Ursula von der Leyen and High Representative Kaja Kallas.
read more
How it resonated
The campaign has just launched, so watch this space...
read more







Client
ILGA-Europe & European Pride Organisers Association (EPOA)








Protect Pride. Protect Democracy
Briefed by ILGA-Europe and the European Pride Organisers Association (EPOA), we were tasked with turning Europe’s first comprehensive State of Pride Report into an unignorable democratic warning sign. Against a backdrop of funding cuts, corporate reversals, and rising hostility, we need European institutions to recognise that restrictions on Pride are direct indicators of democratic backsliding.
Client
ILGA-Europe & European Pride Organisers Association (EPOA)
The human insight
Pride is one of the most emotionally charged public gathering in Europe. It isn't just a celebration or a community event; it is democracy in practice, running on the exact same fundamental freedoms, assembly, expression, and public visibility, that underpin every election and public protest across the continent. When these freedoms are restricted for one group, the democratic threshold is lowered for everyone else..Pride is one of the most emotionally charged public gathering in Europe. It isn't just a celebration or a community event; it is democracy in practice, running on the exact same fundamental freedoms, assembly, expression, and public visibility, that underpin every election and public protest across the continent. When these freedoms are restricted for one group, the democratic threshold is lowered for everyone else.
read more
The world we built
Our campaign, Protect Pride. Protect Democracy, deliberately reframes attacks on LGBTI freedoms as direct threats to European democracy itself. We are bringing this to life through a high-substance content ecosystem which was kicked-off through a public-facing digital petition at protectprideprotectdemocracy.com. This campaign will deliver an open letter with explicit demands directly onto the desks of European Commission President Ursula von der Leyen and High Representative Kaja Kallas.
read more
How it resonated
The campaign has just launched, so watch this space...
read more
Briefed by ILGA-Europe and the European Pride Organisers Association (EPOA), we were tasked with turning Europe’s first comprehensive State of Pride Report into an unignorable democratic warning sign. Against a backdrop of funding cuts, corporate reversals, and rising hostility, we need European institutions to recognise that restrictions on Pride are direct indicators of democratic backsliding.

The human insight
Pride is one of the most emotionally charged public gathering in Europe. It isn't just a celebration or a community event; it is democracy in practice, running on the exact same fundamental freedoms, assembly, expression, and public visibility, that underpin every election and public protest across the continent. When these freedoms are restricted for one group, the democratic threshold is lowered for everyone else..Pride is one of the most emotionally charged public gathering in Europe. It isn't just a celebration or a community event; it is democracy in practice, running on the exact same fundamental freedoms, assembly, expression, and public visibility, that underpin every election and public protest across the continent. When these freedoms are restricted for one group, the democratic threshold is lowered for everyone else.
read more
The world we built
Our campaign, Protect Pride. Protect Democracy, deliberately reframes attacks on LGBTI freedoms as direct threats to European democracy itself. We are bringing this to life through a high-substance content ecosystem which was kicked-off through a public-facing digital petition at protectprideprotectdemocracy.com. This campaign will deliver an open letter with explicit demands directly onto the desks of European Commission President Ursula von der Leyen and High Representative Kaja Kallas.
read more
How it resonated
The campaign has just launched, so watch this space...
read more







Client
ILGA-Europe & European Pride Organisers Association (EPOA)








Protect Pride. Protect Democracy
Briefed by ILGA-Europe and the European Pride Organisers Association (EPOA), we were tasked with turning Europe’s first comprehensive State of Pride Report into an unignorable democratic warning sign. Against a backdrop of funding cuts, corporate reversals, and rising hostility, we need European institutions to recognise that restrictions on Pride are direct indicators of democratic backsliding.
Client
ILGA-Europe & European Pride Organisers Association (EPOA)
The human insight
Pride is one of the most emotionally charged public gathering in Europe. It isn't just a celebration or a community event; it is democracy in practice, running on the exact same fundamental freedoms, assembly, expression, and public visibility, that underpin every election and public protest across the continent. When these freedoms are restricted for one group, the democratic threshold is lowered for everyone else..Pride is one of the most emotionally charged public gathering in Europe. It isn't just a celebration or a community event; it is democracy in practice, running on the exact same fundamental freedoms, assembly, expression, and public visibility, that underpin every election and public protest across the continent. When these freedoms are restricted for one group, the democratic threshold is lowered for everyone else.
read more
The world we built
Our campaign, Protect Pride. Protect Democracy, deliberately reframes attacks on LGBTI freedoms as direct threats to European democracy itself. We are bringing this to life through a high-substance content ecosystem which was kicked-off through a public-facing digital petition at protectprideprotectdemocracy.com. This campaign will deliver an open letter with explicit demands directly onto the desks of European Commission President Ursula von der Leyen and High Representative Kaja Kallas.
read more
How it resonated
The campaign has just launched, so watch this space...
read more
Briefed by ILGA-Europe and the European Pride Organisers Association (EPOA), we were tasked with turning Europe’s first comprehensive State of Pride Report into an unignorable democratic warning sign. Against a backdrop of funding cuts, corporate reversals, and rising hostility, we need European institutions to recognise that restrictions on Pride are direct indicators of democratic backsliding.

The human insight
Pride is one of the most emotionally charged public gathering in Europe. It isn't just a celebration or a community event; it is democracy in practice, running on the exact same fundamental freedoms, assembly, expression, and public visibility, that underpin every election and public protest across the continent. When these freedoms are restricted for one group, the democratic threshold is lowered for everyone else..Pride is one of the most emotionally charged public gathering in Europe. It isn't just a celebration or a community event; it is democracy in practice, running on the exact same fundamental freedoms, assembly, expression, and public visibility, that underpin every election and public protest across the continent. When these freedoms are restricted for one group, the democratic threshold is lowered for everyone else.
read more
The world we built
Our campaign, Protect Pride. Protect Democracy, deliberately reframes attacks on LGBTI freedoms as direct threats to European democracy itself. We are bringing this to life through a high-substance content ecosystem which was kicked-off through a public-facing digital petition at protectprideprotectdemocracy.com. This campaign will deliver an open letter with explicit demands directly onto the desks of European Commission President Ursula von der Leyen and High Representative Kaja Kallas.
read more
How it resonated
The campaign has just launched, so watch this space...
read more







Client
ILGA-Europe & European Pride Organisers Association (EPOA)








Protect Pride. Protect Democracy
Briefed by ILGA-Europe and the European Pride Organisers Association (EPOA), we were tasked with turning Europe’s first comprehensive State of Pride Report into an unignorable democratic warning sign. Against a backdrop of funding cuts, corporate reversals, and rising hostility, we need European institutions to recognise that restrictions on Pride are direct indicators of democratic backsliding.
Client
ILGA-Europe & European Pride Organisers Association (EPOA)
The human insight
Pride is one of the most emotionally charged public gathering in Europe. It isn't just a celebration or a community event; it is democracy in practice, running on the exact same fundamental freedoms, assembly, expression, and public visibility, that underpin every election and public protest across the continent. When these freedoms are restricted for one group, the democratic threshold is lowered for everyone else..Pride is one of the most emotionally charged public gathering in Europe. It isn't just a celebration or a community event; it is democracy in practice, running on the exact same fundamental freedoms, assembly, expression, and public visibility, that underpin every election and public protest across the continent. When these freedoms are restricted for one group, the democratic threshold is lowered for everyone else.
read more
The world we built
Our campaign, Protect Pride. Protect Democracy, deliberately reframes attacks on LGBTI freedoms as direct threats to European democracy itself. We are bringing this to life through a high-substance content ecosystem which was kicked-off through a public-facing digital petition at protectprideprotectdemocracy.com. This campaign will deliver an open letter with explicit demands directly onto the desks of European Commission President Ursula von der Leyen and High Representative Kaja Kallas.
read more
How it resonated
The campaign has just launched, so watch this space...
read more
Briefed by ILGA-Europe and the European Pride Organisers Association (EPOA), we were tasked with turning Europe’s first comprehensive State of Pride Report into an unignorable democratic warning sign. Against a backdrop of funding cuts, corporate reversals, and rising hostility, we need European institutions to recognise that restrictions on Pride are direct indicators of democratic backsliding.

The human insight
Pride is one of the most emotionally charged public gathering in Europe. It isn't just a celebration or a community event; it is democracy in practice, running on the exact same fundamental freedoms, assembly, expression, and public visibility, that underpin every election and public protest across the continent. When these freedoms are restricted for one group, the democratic threshold is lowered for everyone else..Pride is one of the most emotionally charged public gathering in Europe. It isn't just a celebration or a community event; it is democracy in practice, running on the exact same fundamental freedoms, assembly, expression, and public visibility, that underpin every election and public protest across the continent. When these freedoms are restricted for one group, the democratic threshold is lowered for everyone else.
read more
The world we built
Our campaign, Protect Pride. Protect Democracy, deliberately reframes attacks on LGBTI freedoms as direct threats to European democracy itself. We are bringing this to life through a high-substance content ecosystem which was kicked-off through a public-facing digital petition at protectprideprotectdemocracy.com. This campaign will deliver an open letter with explicit demands directly onto the desks of European Commission President Ursula von der Leyen and High Representative Kaja Kallas.
read more
How it resonated
The campaign has just launched, so watch this space...
read more







Client
ILGA-Europe & European Pride Organisers Association (EPOA)








Protect Pride. Protect Democracy
Briefed by ILGA-Europe and the European Pride Organisers Association (EPOA), we were tasked with turning Europe’s first comprehensive State of Pride Report into an unignorable democratic warning sign. Against a backdrop of funding cuts, corporate reversals, and rising hostility, we need European institutions to recognise that restrictions on Pride are direct indicators of democratic backsliding.
Client
ILGA-Europe & European Pride Organisers Association (EPOA)
The human insight
Pride is one of the most emotionally charged public gathering in Europe. It isn't just a celebration or a community event; it is democracy in practice, running on the exact same fundamental freedoms, assembly, expression, and public visibility, that underpin every election and public protest across the continent. When these freedoms are restricted for one group, the democratic threshold is lowered for everyone else..Pride is one of the most emotionally charged public gathering in Europe. It isn't just a celebration or a community event; it is democracy in practice, running on the exact same fundamental freedoms, assembly, expression, and public visibility, that underpin every election and public protest across the continent. When these freedoms are restricted for one group, the democratic threshold is lowered for everyone else.
read more
The world we built
Our campaign, Protect Pride. Protect Democracy, deliberately reframes attacks on LGBTI freedoms as direct threats to European democracy itself. We are bringing this to life through a high-substance content ecosystem which was kicked-off through a public-facing digital petition at protectprideprotectdemocracy.com. This campaign will deliver an open letter with explicit demands directly onto the desks of European Commission President Ursula von der Leyen and High Representative Kaja Kallas.
read more
How it resonated
The campaign has just launched, so watch this space...
read more
Briefed by ILGA-Europe and the European Pride Organisers Association (EPOA), we were tasked with turning Europe’s first comprehensive State of Pride Report into an unignorable democratic warning sign. Against a backdrop of funding cuts, corporate reversals, and rising hostility, we need European institutions to recognise that restrictions on Pride are direct indicators of democratic backsliding.

The human insight
Pride is one of the most emotionally charged public gathering in Europe. It isn't just a celebration or a community event; it is democracy in practice, running on the exact same fundamental freedoms, assembly, expression, and public visibility, that underpin every election and public protest across the continent. When these freedoms are restricted for one group, the democratic threshold is lowered for everyone else..Pride is one of the most emotionally charged public gathering in Europe. It isn't just a celebration or a community event; it is democracy in practice, running on the exact same fundamental freedoms, assembly, expression, and public visibility, that underpin every election and public protest across the continent. When these freedoms are restricted for one group, the democratic threshold is lowered for everyone else.
read more
The world we built
Our campaign, Protect Pride. Protect Democracy, deliberately reframes attacks on LGBTI freedoms as direct threats to European democracy itself. We are bringing this to life through a high-substance content ecosystem which was kicked-off through a public-facing digital petition at protectprideprotectdemocracy.com. This campaign will deliver an open letter with explicit demands directly onto the desks of European Commission President Ursula von der Leyen and High Representative Kaja Kallas.
read more
How it resonated
The campaign has just launched, so watch this space...
read more







Client
ILGA-Europe & European Pride Organisers Association (EPOA)







